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Social Media Strategies That Work: Success Stories

Cutex Instagram Instagram is a good social media platform for brands and companies looking to engage a consumer audience base by aligning visuals with the interest of target consumers. For Cutex Brands, a leading producer of nail care products since 1911, Black Twig saw an opportunity to harness the power of Instagram’s visual [...]

Social Media Strategies That Work: Success Stories2020-01-29T08:22:30-06:00

Making an Impression

Another simple way to gain visibility is by generating content that can be used on your website, social media sites and news sites around the Internet. Black Twig's video capabilities go beyond that of high-definition video production. Which was the case for Black Twig client, Cutex Brands. Black Twig created a video that was used [...]

Making an Impression2019-10-30T09:47:58-05:00

The Ingredients for a Grand Opening

When Vida Mexican Kitchen y Cantina came to Black Twig, they were in search of media coverage for their grand opening.  With goals aligned, Black Twig created a communications plan to set Vida up for success. Black Twig was able to secure media placements estimated at $160,000 in media value, a 16-to-1 return on investment [...]

The Ingredients for a Grand Opening2019-10-30T09:46:28-05:00

VENITI® ACP Scientific Poster

Black Twig Communications produced a scientific poster for client VENITI®, Inc. which took first place in an adjudicated competition for scientific posters at the 2012 Congress of the American College of Phlebology. VENITI®, Inc. collaborated with a medical team from New York University Langone Medical Center to study steam ablation using the VENITI vein ablation [...]

VENITI® ACP Scientific Poster2019-10-30T09:45:53-05:00