New Logo

As we celebrate our 17th anniversary, we thought now would be a good time to let you know…

APRIL FOOLS!

This apple isn’t going anywhere.

While we can appreciate a good refresh, we also appreciate a good prank.

Your brand is your reputation. How do you want people to feel when they think of your product or company? That is your brand. Branding is at the core of your marketing strategy, so branding should always come first and be reevaluated when necessary. No matter if your company is in the Fortune 500 or less than a week old, it is crucial to take the right measures to create and maintain that identity. After all, branding builds loyalty, and brands create value.

A brand identity is a cohesive package of branding materials such as your logo, visual elements, colors, and messaging that help your customers recall and resonate with your company.

As market trends change and your audience evolves, it’s important to evaluate your brand and ensure that it’s still working for your brand year after year.

Additionally, if you’re making any changes to your company and your current branding doesn’t reflect those changes, it may need to be revamped to successfully demonstrate the new direction of your business plan.

If you think it’s time your brand identity gets a refresh or if you want to start from scratch, contact us to today to get started on your next branding project.