Careers

We’re seeking a marketing professional with a background in and a passion for both Business-to-Business s and Business-to-Consumer communications with an emphasis on event planning and public relations. The position is full-time and available immediately.

OVERVIEW OF RESPONSIBILITIES:

• Planning, promotion and execution for client meetings and events like training programs, seminars, board meetings, golf tournaments, banquets and happy hours
• Manage event coordination including contract negotiation, venue selection, invitation creation, speaker recruitment (for seminars and training programs)
• Serve as main point of contact for association clients and their constituents
• Handle registration, collections, evaluation, follow-up for all meetings, reconcile all attendees, send follow up invoices as needed
• Track attendance for Continuing Education credits and related required documentation
• Produce and publish minutes for board and committee meetings and conference calls
• Working with Black Twig’s creative director, design and produce promotional materials, annual report, newsletter, PowerPoint presentations, conference handouts, etc. Design certificates, brochures, contest judging packets and related materials. Update websites for clients as needed (mainly data driven).
• Other office responsibilities may include some financial management, office administration, contact with clients and their constituents, communications, data entry and management, scheduling, representation of the company at client events, etc.

In addition to the primary responsibilities above, the team member at Black Twig will be involved in developing and implementing strategic marketing and communications plans, with the ability to update and adapt in line with client goals. Assignments may include:

• Research, develop, update, and execute new media and traditional media lists, editorial campaigns and content calendars
• Monitor client media coverage/follow client news release pick-up, maintain impressions and media tracking reports
• Develop writing content for various marketing communications platforms (news releases, website, e-newsletters, collateral, etc.)
• Arrange subject matter expert interviews and create case studies or bylined articles
• Arrange and manage client speaking engagements and award submissions for trade shows and otherwise
• Create concepts, execute and manage programs for e-newsletters to support client business development goals
• Contribute to social media strategies for B2C and B2B clients (Twitter, LinkedIn, Facebook, Instagram) that support client brand, marketing and sales goals
• Contribute to website strategies for positioning, content and development
• Manage multiple accounts strategically, while supervising a group of employees
• Collaborate extensively with high-level executives across several teams

Qualifications:

• Bachelor’s degree in marketing communications, journalism, communications, public relations, or a related field. Advanced degree a plus.
• At least four (4) years experience with demonstrated success in media relations, all-channel marketing and client relationship management.
• Excellent writing, proofreading and editing skills, communications planning, issues and project management skills, creative, resourceful and results oriented.
• Strong strategic skills and mastery of marketing messaging, news and feature writing, project management and presentation development.
• Able to manage projects against deadlines, translate complex materials into comprehensible language for targeted audiences, and to work effectively and adapt to a small or large, corporate or entrepreneurial client organization.
• Strong cross group collaboration skills and ability to work efficiently on one’s own.
• Strong organizational and time management skills, exceptional work ethic and high level of energy and creativity.
• Thrives in a fast-moving environment and can handle a dynamic mix of planned and changing programs with tight deadlines.
• Social media management and writing skills.
• Agency experience, as a practitioner or as a client, a plus.