News & Insights
How to Budget for PR When You’re Spending on Advertising
btcllc2021-04-08T14:45:27-05:00April 13th, 2017|strategic planning|
Public Relations and Adversting are both essential for achieving your company's goal. What is the perfect balance for your brand?
A Case Study VS a Bylined Article
btcllc2021-04-08T14:44:08-05:00February 22nd, 2017|content development|
Black Twig talks about the different benefits of both case studies and bylined articles.
We’ve got a media hit!!…… now what?
btcllc2021-04-08T09:47:36-05:00February 22nd, 2017|content development|
Black Twig's expert team shares some of their best tactics to spread the word of your new media placement.
The Importance of Understanding SEO for Marketing and PR Professionals Alike
btcllc2021-04-08T14:39:58-05:00February 1st, 2017|strategic planning|
One of the most important ways firms can best serve clients is by fully understanding SEO.
Social Media and Authenticity
btcllc2021-04-08T14:19:23-05:00August 23rd, 2016|social media|
Here are some tips and tricks to understanding social media and platform authenticity for your brand.
Four Benefits of Shared Media
btcllc2021-04-08T14:15:59-05:00August 23rd, 2016|social media|
Black Twig shares their expertise and understanding of paid, earned, owned and shared media.